Man, I have fallen a long way since the days I was a snap crackling reporter and would at least change a few words in news release headlines, even add a typo for authenticity, when stealing from PR writers, then later dismiss them, haughtily, as corporate hacks and sellouts. But not now, buddy. That headline is fresh from Business Wire. Corporate PR guys: you are invited to show me your nostrils.
Apparently bloggers are living the lives of newsletter publishers of years past. Covering their niches with a unique voice, fighting for dignity, respect and press passes, and joining the ranks of the aggregated, the long-tailed, the owners of cleared copyright. The aggregation already happened, of course. CCC entered an agreement with Newstex which, according to the release, has rights to "more than a thousand popular and respected blogs." A quick scan of the list did not reveal mine. Clearly an oversight.
(Disclosure note: LexisNexis, my employer, also has a deal with Newstex.)
“Blogs have become critical sources of information for CCC’s customers—those decision makers who need to share up-to-date news and insights with colleagues, customers and business partners,” said Bill Burger, CCC’s Vice President of Marketing.
Bill, have you even read my blog?
Apparently bloggers are living the lives of newsletter publishers of years past. Covering their niches with a unique voice, fighting for dignity, respect and press passes, and joining the ranks of the aggregated, the long-tailed, the owners of cleared copyright. The aggregation already happened, of course. CCC entered an agreement with Newstex which, according to the release, has rights to "more than a thousand popular and respected blogs." A quick scan of the list did not reveal mine. Clearly an oversight.
(Disclosure note: LexisNexis, my employer, also has a deal with Newstex.)
“Blogs have become critical sources of information for CCC’s customers—those decision makers who need to share up-to-date news and insights with colleagues, customers and business partners,” said Bill Burger, CCC’s Vice President of Marketing.
Bill, have you even read my blog?
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