A colleague of mine shared this quick post from Paul Chaney of Bizzuka who writes that many of the discussion groups created at large social networking sites aren't all that active. He comments that 'indigenous, self-standing niche networks" might be a more successful model, especially effective for niche networks and membership groups. He also links to a site devoted to WOM (word of mouth) marketing.
This is another example that networking, sharing and publishing might be easier and faster than ever, but the basics of networking continue on. Here is Chaney's post: http://www.socialmediatoday.com/SMC/28580.
From where I sit, and criticize all around me, I think we've made it too easy for people write and publish and share and forward . . . . Unless it's me, of course, I'd like everyone to think before hitting the send button. How can I possible read all your posts and emails when I am busy writing them myself?
Friday, March 21, 2008
Networking in the Niches
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment